Located in Ibach near Schwyz in Switzerland where the brand was founded in 1884, Victorinox is still a family-owned company active in more than 130 countries worldwide. Christened Swiss Army in the spirit of the Swiss Officer and the Sports Knife by the GIs stationed in Europe who made the brand popular in America after the Second World War, Victorinox is synonymous with their motto, "companion for life." Each watch is imbued with the quality and endurance of the Swiss Army brand.